EcoAmerica News Blog

ecoAmerica Annual Report

We completed our first year of operations with some stunning successes and daunting challenges.  Get the details in our 2007 Annual Report.

Download the 2007 ecoAmerica Annual Report

Consumer Expectations Rise With Gas Prices

Jim Mateja discusses the newly released Consumer Reports' annual Auto Pulse survey.  The good news is that high fuel prices are having a substantive impact on consumers - 79 % are interested in buying a more fuel-efficient vehicle the next time that they're in the market.

How Agencies Are Helping Their Clients Help the Environment

Advertising Age does a run through of all the Marketing and Communications agencies that are taking part in the green marketing wave.

The Hamilton College Climate Change and Environment Issues Youth Poll

A poll conducted by Zogby International with help from the Hamilton Economics Department shows that while high school students don't know a lot about climate change, they still support the U.S. reducing its emissions sooner rather than later.

New Poll Shows Innovation Key; 83% Willing to Make Personal Changes

A poll done recently by Next 10, a nonprofit research organization, for the California Air Resources Board proves that Californians are ahead of the curve when it comes to support for climate change policy.   

- 79 percent of all voters polled support the proposed package to reduce GHGs
- 91 % of Dems, 85 % of Independents and 61 % of Republicans support the package

The poll also shows that voters are open to policies that lead to increased costs for them.

Who's in Charge of Green?

Mya Frazier of AdAge discusses the varying differences of Chief Marketing Officers and Chief Sustainability Officers of some of the larger companies riding the green wave.