The Presidents Climate Commitment Transforms Higher Education

Pcc_annual_report_cvr_image_jpeg Climate Leadership For America, the 2007 Annual Report for the American College & University Presidents Climate Commitment, has been released by supporting organizations ecoAmerica, AASHE (the Association for the Advancement of Sustainability in Higher Education) and Second Nature.  The document showcases the most prominent successes of the program to date.

Download the Report here.

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Do People Care About Your 'Green' Message? Yes

Advertising_age_jpegBloggers take the helm of commenting and reporting on green marketing initiatives.  A new report by Nielsen Online outlines the ways in which sustainability bloggers have become watchdogs of corporate environmental claims.

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Guest Post: Rich Louv on Leave No Child Inside

Richlouv_headshot Sometimes, giving a name to a dream helps bring that dream to life. In April 2006, at the National Press Club in Washington, D.C., I called for a nationwide “Leave No Child Inside” movement.  Today, a little more than a year after the Press Club event, public awareness may have reached a tipping point.

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Making Green Jobs Real

Rafaels_picGreen jobs are happening, and finding them has just gotten easier with the launch of GreenCareers, a collaborative effort between ecoAmerica, MonsterTRAK, and Environmental Defense. But more importantly, GreenCareers is part of a broader strategy to engage “environmentally agnostic” Americans in demanding greater innovation in environmental protection.

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GreenCareers

Greencareers_icon_5Global warming is becoming one of the biggest forces shaping business and companies increasingly see competitive advantage in addressing it. Energy production and use will need dramatic advances and this process has begun.  From 2001 to 2007 the size of the green building market has grown from basically zero to $12 billion.  The investments in alternative energy are expected to build that market from $55 billion last year to over $200 billion by 2016.  Job seekers have the opportunity for profitable careers and a chance to make a difference. 

In collaboration with MonsterTRAK and Environmental Defense, ecoAmerica launched GreenCareers by MonsterTRAK , the first service exclusively designed to promote availability of green jobs for college students and recent graduates.

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American Environmental Values Survey

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There is a growing consensus within the environmental community that traditional research and marketing approaches have not swayed public support, and therefore a strong interest in a new approach is becoming prevalent. In order to support the environmental community in their need for new communication strategies and research, ecoAmerica commissioned SRIC-BI to conduct the American Environmental Values Survey (AEVS).

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American College & University Presidents Climate Commitment

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The American College & University Presidents Climate Commitment (“Presidents Climate Commitment”) is a high-visibility effort to make campuses more sustainable and address global warming by garnering specific institutional commitments to reduce and ultimately neutralize greenhouse gas emissions on campus.  The effort is modeled after the U.S. Mayors Climate Protection Agreement led by Seattle Mayor Greg Nickels.

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